Turn Data Gaps Into Growth Using Secure Data Integrity.
Thought Provoking:
What if you made one slight improvement to one of your most valuable assets? Your customer database.
In the late 1990s, a well-known trainer approached me at a management conference in Atlanta and asked, "Michael, do you understand the importance of a clean customer database?" At the time, with our walk-in traffic and sales volume, I naively thought we could ride the wave of the 90s traffic indefinitely. However, that question stayed with me and motivated me to stay ahead of the inevitable: change.
Fast-forward:
In today's business, growth in sales and CSI is at your fingertips; it just needs attention. Through years of research and implementation, I've realized that the more accurate question is, what are the advantages of data integrity over data cleaning of your DMS and CRM? Besides an additional 8-10 unit sales monthly and a 15%-20% average increase in CSI, inside this website, you will see that it takes more than a clean database to effect change. Our forte securely transitions from data cleaning to enhanced data integrity and maintenance. When committed to and managed correctly, these tools are proven valuable assets for upgraded messaging and outreach that lead to additional unit sales, parts, and service sales, higher CSI scores, and improved loyalty and retention, all of which rely on data integrity.
Our Mission:
We help franchised dealerships grow efficiently by securely transitioning from cleaning their databases to enhancing data integrity and implementing clear, compelling strategies to increase engagement, performance, productivity, and profit.
Please take a minute to review our service and see how our secure data integrity system will benefit you.
Michael Courcy, Owner
Automotive Development Services
AUTOMOTIVE DEVELOPMENT SERVICES
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